Five Driving Needs – Part 1 – A Framework for Understanding the Energized Brain

Woman thinking

Your powerfully productive day is the result of an energized brain.

Imagine yourself at the end of a powerfully productive day. You became so immersed in your work you lost all track of time. Every task you checked off increased the buzz. By end of day, the sense of progress was palpable.

What creates a day like that? One could imagine it was sandwiched between two dismally unproductive days. So what changed?

It wasn’t your talents – they don’t change from one day to the next. Neither was it your education, your experience, or skills – they don’t spike from one day to the next. It’s unlikely that gritting your teeth and trying harder contributed a thing.

Consider this possibility: that day was the result of an energized brain. Not raw physical verve and mojo, but what we call intelligent energy – the ability to sustain focus in the midst of distractions, manage your emotions in high stakes situations, process oceans of information, pick out the vital bits of intel and connect the dots in surprising ways.

This article de-mystifies that ever-elusive, powerfully productive day. It doesn’t occur randomly or by chance. There is a pattern:

  1. Your driving needs are fulfilled
  2. Those fulfilled needs energize your brain
  3. That energy endows you with peak performance.

Juices?

Question: what do people mean when they say, “The juices are flowing”?

Answer: Ideas are popping. The volume of ideas, The novelty of those ideas. The usability of those ideas. In short, creativity is getting easy here.

Question: what happens when your phone runs out of juice?

Answer: Brilliant technology – now useless – a paperweight – because it ran out of energy.

Question: what do people mean when they say, “I’ve got the juice to do this now”?

Answer: “I have energy to tackle this.”

The point? Juice is vernacular for energy. You’ve no doubt heard of dopamine – it’s an electro-chemical juice. When it flows – we’re more creative. There are several kinds of juices – each endowing us with a unique functionality. When GABA flows we feel calm. When serotonin flows we feel confident. When oxytocin flows we feel rapport. These juices prime our brains with the connectivity and current that produce peak performance, but they transcend plumbing and electricity by a long shot.

These brain-friendly juices create an emotional state, priming us with feelings of connection, clarity, creativity and confidence. Each juice is a form of intelligent energy that makes our brains smarter and our bodies more vitalized. Juice makes things easier – it shows up in the numbers – and in the work environment.

At Juice, Inc, we have partnered with many leaders to release this intelligent energy in their employees. Here’s what they told us:

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By Brady Wilson

Read the next article in our Five Driving Needs Series: Why are Psychological Needs so Biologically Urgent?

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